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Services · A Shopify-only studio

We build Shopify stores that sell — and stay to make them sell more.

Design, engineering, AI and growth under one senior team. The people who build your store are the same people accountable for how it performs — from first launch to Shopify Plus scale.

Find where to startTalk to an engineer
Platform
Shopify & Shopify Plus, only
Team
Senior engineers on every engagement
Model
Fixed-scope projects · monthly retainers
Clients
D2C brands in India and worldwide
Trusted byChairs & CompanyObeeteeThe Last ApeMotodriftThe Basics WomanWUD HomesWorld of TojiGolden TongueAnantham Silks
Start here

Where are you right now?

Pick the line that sounds most like you — we'll show you where we'd start.

Where we'd start

Shopify Design & Development

We pick and configure the right theme — or design a custom one when the brand needs it — and launch with domain, payments, shipping, tracking and apps verified before your first order.

Fixed-scope project2–6 weeks
Talk to us about thisSee how it works →
Services

Seven services. One team that owns the outcome.

In the order most brands need them — from getting onto Shopify to growing and running it. Each stands on its own, and they plug into each other so nothing breaks at the seams between vendors.

  1. 01
    LaunchNew stores start here

    Shopify Design & Development

    A store that looks like your brand and sells like one — the right theme or a fully custom design, launched with payments, shipping, tracking and apps set up properly.

    For you if launching a new brand, redesigning a dated store, or rebranding.

    • Theme setup & customisation
    • Custom store design
    • End-to-end store launches
    • App & tool integrations
    Fixed-scope project · 2–6 weeksExplore →
  2. 02
    Move

    Migrate to Shopify

    Move from WooCommerce, Magento, BigCommerce, Wix or any other platform — catalogue, customers, order history and content carried across, with a 301 redirect for every old URL.

    For you if you're on another platform and can't afford to lose rankings, data or sales in the move.

    • Products, customers & order history
    • A 301 redirect for every URL
    • Validated on staging first
    • Staged cutover with a rollback plan
    Fixed quote after audit · 3–8 weeksExplore →
  3. 03
    Scale

    Shopify Plus & Custom Development

    Shopify Plus, custom checkout, headless storefronts, custom apps and ERP, PIM or CRM integrations — the builds most agencies turn down.

    For you if you've outgrown your theme, run on Plus, or need systems to talk to each other.

    • Shopify Plus & Checkout Extensibility
    • Hydrogen / Oxygen headless
    • Custom apps & integrations
    • Complex replatforms
    Fixed scope · two-week sprintsExplore →
  4. 04
    Grow

    Growth Marketing & CRO

    Paid media, technical SEO, email and retention, and conversion work under one plan — measured against real Shopify revenue, not channel vanity metrics.

    For you if you have traffic, but not the sales or repeat orders it should produce.

    • Meta & Google performance marketing
    • Shopify technical SEO
    • Email, SMS & WhatsApp retention
    • CRO & checkout optimisation
    Monthly retainer · from $1,500 · 3-month minimumExplore →
  5. 05
    Run

    Care & Support Retainer

    A Shopify team that already knows your store — fixing bugs, shipping small features and watching uptime, speed and security before customers notice anything.

    For you if your store is live and you can't afford it quietly breaking.

    • Bug fixes & small features
    • App & theme updates
    • Uptime, speed & security monitoring
    • Priority SLAs for Plus
    Monthly retainer · from $500 · 3-month minimumExplore →
  6. 06
    Automate

    AI & Automation

    Take the busywork off your team — Shopify Flow automations first, then AI support agents, multi-channel cart recovery and AI shopping channels when you're ready.

    For you if your team spends its week on repetitive ops, tagging and support replies.

    • Shopify Flow automation
    • AI support agents
    • Cart recovery across channels
    • Agentic Storefronts
    Fixed price after a volume auditExplore →
  7. 07
    Plan

    Strategy & Consulting

    Find the real constraint in your numbers, stack and store, then get a written roadmap in the right order — one the same team can build.

    For you if growth has stalled and you're not sure what to fix first.

    • Revenue-leak diagnostic
    • Technical & architecture audits
    • Platform & plan advisory
    • Data, analytics & dashboards
    Fixed-scope audit · roadmap in 3–5 weeksExplore →
Proof, not promises

Shopify stores we've built and grown

Featured projects →
Chairs & Company Shopify store160products on a relaunched storefront

A luxury furniture store rebuilt section by section, with made-to-order paths beyond the cart.

Chairs & CompanyRead the case study →The Last Ape Shopify store+180%mobile conversion rate

A streetwear store rebuilt for drop-day traffic, with ROAS taken from 0.8x to 2.7x.

The Last ApeRead the case study →Obeetee Shopify store2 storesIndia and UK, built and maintained

Original developer of both storefronts, still the standing team behind them.

ObeeteeRead the case study →
Why Carryup

Why brands choose one Shopify team over three vendors.

Most stores are stitched together by a theme shop, a freelance developer and a separate marketing agency — each owning a fragment, nobody owning the seams where things actually break.

CompareCarryupTypical generalist agencyFreelancer
FocusShopify and Shopify Plus onlySeveral platforms at onceWhatever the next gig is
Who you talk toThe engineers building your storeAn account managerOne person, when available
Design, build and growthOne team, one planOften split across teams or vendorsUsually one discipline
After launchThe same team supports and grows itA new ticket and a new quoteDepends on availability
PricingFixed scope for projects, monthly retainersVaries — often hourlyUsually hourly
How we work

Three ways to work with us.

Audits

Decide before you spend

A fixed-scope diagnostic and a written roadmap, for when the right next move isn't obvious yet. Useful on its own; executable by the same team.

Strategy & Consulting
Questions

Choosing between services.

Which service should I start with if I'm not sure?

Tell us your situation in the form below — a senior engineer will point you to the right starting point, free. For a quick self-check, our free store audit gives you a prioritised fix list in seconds. If the problem is genuinely unclear — growth has stalled and you can't tell why — Strategy & Consulting is a paid, fixed-scope diagnostic that ends in a written roadmap.

I'm launching my first Shopify store — where do I start?

Shopify Design & Development. It covers theme setup, custom design and a proper store launch, without the complexity or cost of Plus & Custom Development — you only need that once you outgrow a theme.

We're an established brand with a complex build — is this still for us?

Yes. Shopify Plus & Custom Development is built for Plus, headless, custom apps and complex migrations. Larger engagements usually pair it with Growth Marketing & CRO or a Care & Support retainer.

Can these services be combined into one engagement?

Yes — most clients combine two or three, most commonly Plus & Custom Development with Growth Marketing & CRO, or AI & Automation with a Care & Support retainer. We scope it as one coordinated engagement, not separate contracts.

Do I need a long-term retainer for every service?

No. Design & Development, custom apps and migrations are project-based with a clear end date. Care & Support, AI & Automation and Growth Marketing & CRO tend to work better as ongoing retainers because they compound over time.

What if I only need one small thing, not a full rebuild?

That's common — plenty of engagements start as a single custom app, a focused CRO audit or a maintenance retainer. We scope to the actual problem, not a minimum project size.

Something else on your mind? Ask an engineer directly.

Guide

Shopify agency services, explained: what each one costs and when you need it

Shopify agencies tend to list every service they can sell. Most brands need one or two at a time. This guide lays out what each service is for, what it typically costs and how long it takes, so you can tell which one fits where your store is today.

Shopify design & development: launching or redesigning a store

For new brands, redesigns and rebrands. A theme-based build runs $2,000–$6,000 and takes 2–4 weeks; a fully custom design starts around $10,000 and takes 3–6 weeks. It covers design, setup of payments, shipping and apps, and QA before launch. If a well-configured theme will do the job, a good agency should say so — custom design only pays off when your catalogue or brand genuinely needs it.

Shopify Plus, headless and custom development

For stores that have outgrown what a theme can do: Checkout Extensibility and Shopify Functions on Plus, B2B wholesale, headless Hydrogen storefronts, custom apps and ERP, PIM or CRM integrations. Custom apps start from $5,000 and typically take 2–5 weeks; Plus and headless builds run 6–15 weeks, shipped in two-week sprints with a fixed scope.

Migrating to Shopify from another platform

Moving from WooCommerce, Magento, BigCommerce, Wix, Squarespace, WordPress, PrestaShop or Salesforce Commerce Cloud typically takes 3–8 weeks from audit to cutover. The part that protects revenue is the SEO work: every old URL mapped to a 301 redirect, built from a crawl and Search Console, with a staged cutover and a rollback plan.

Care & support retainers: keeping a live store healthy

For live stores that can't afford downtime. A retainer is a monthly allocation of hours for fixes, small improvements, uptime and security monitoring, with faster SLAs on Plus. Ours start from $500 a month with a 3-month minimum, and onboard in about five days after a short audit.

Growth marketing & CRO: paid media, SEO, email and conversion

For stores with traffic that should be selling more. Paid media, SEO, email and retention, and CRO work best as one plan measured against Shopify revenue, rather than four vendors each claiming credit for the same order. Our growth retainers start from $1,500 a month with weekly paid, fortnightly CRO and monthly SEO reporting.

AI & automation for Shopify

For teams buried in repetitive operations and support. Shopify Flow automations take days and cost least; brand-trained AI support agents take weeks and start from $5,000. The right starting point is a short audit of your ticket and order volume — automation only pays off where the volume is real.

Strategy & consulting: when you don't know what to fix first

For brands unsure what is holding growth back. A fixed-scope audit of the store, the numbers and the stack produces a written roadmap in 3–5 weeks, typically $5,000–$25,000+ depending on scope. It is the most useful first engagement when the problem is unclear, because it stops you paying for the wrong project.

Projects, retainers or audits — which engagement model?

Projects suit work with a clear end: a launch, a migration, a custom app. Retainers suit work that never really ends: maintenance, growth, continuous improvement. Audits suit uncertainty — when you need a diagnosis before you commit budget. The bulk of our own work follows that shape: build the store as a project, then stay on to run it under a retainer.

Get started

Tell us where your store is today.

New launch, redesign, migration or growth — share a few details and a senior engineer will come back with where we'd start and what it would take.

What happens next
  1. 01
    A senior engineer reads it
    Not a sales rep. The person who reads it is the person who replies.
  2. 02
    A focused conversation
    We talk through your store, what you need and what it would honestly take.
  3. 03
    A clear scope and price
    Fixed scope wherever the work allows, so you know the cost before anything starts.
What do you need?Step 1 of 3

Pick everything that fits — this tells us who to bring to the call.

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