The Shopify partner D2C brands build, grow and scale with.
Carryup is a Shopify Select Partner — a Shopify-only team for design, engineering, growth marketing, AI and support. One accountable team from first launch to Shopify Plus scale, measured on real Shopify revenue.
Partner tier awarded by Shopify- Shopify status
- Select Partner
- Focus
- Shopify & Shopify Plus only
- Engagement
- Launch, scale, grow and run
- Headquarters
- Bengaluru, India
One Shopify team for the whole life of a D2C brand.
Carryup is a Shopify Select Partner and a Shopify-only agency for direct-to-consumer brands. We design and build Shopify stores, engineer what themes and apps can't — Shopify Plus, headless, custom apps and integrations — grow revenue through paid media, SEO, retention and CRO, automate operations with AI, and stay on to run the store. Brands like Obeetee, The Last Ape, Furnishka and WUD Homes work with us across several of these at once, so one team owns the result instead of four vendors.
Seven services, one team.
Most brands start with one and add the next when they need it — without changing agencies.
- 01 · LaunchDesign & DevelopmentNew stores, redesigns and relaunches
- 02 · MoveMigrate to ShopifySwitch platforms without losing rankings or data
- 03 · ScalePlus & Custom DevelopmentCustom features, apps and integrations a theme can't do
- 04 · GrowGrowth Marketing & CROAds, SEO, email and conversion work that drives sales
- 05 · RunCare & Support RetainerFixes, updates and monitoring after launch
- 06 · AutomateAI & AutomationWorkflows and AI that take manual work off your team
- 07 · PlanStrategy & ConsultingFind what to fix first, with a written roadmap
Real stores, real brands — click through and check.
Every brand below has a published case study with the work and the numbers behind it.
2 storesbuilt & maintained (India + UK)ObeeteeCase study →
Made-to-Order Sofas & FurnitureFurniversalCase study →
Luxury Furniture & DécorChairs & CompanyCase study →
+180%mobile conversionThe Last ApeCase study →
Contemporary FurnitureFurnishkaCase study →
2.2xROAS on marketingWUD HomesCase study →
2.8xROAS, first 60 daysWorld of TojiCase study →
1.9xrevenue YoYAnantham SilksCase study →
Motorcycle Riding Gear3.1xGoogle Shopping ROASMotodriftCase study →
Women's Fashion+41%mobile conversionThe Basics WomanCase study →What every client can hold us to.
Shopify-only, by choice
Shopify and Shopify Plus are all we do. Every engineer, designer and marketer works inside Shopify every day — Checkout Extensibility, Functions, Markets, B2B, Hydrogen — so you never pay for us to learn the platform.
Senior people on your store
The people you speak to are the people who design, build and run your store. No account-manager relay, no handoff to a junior team after the pitch.
Diagnose before we quote
We look at your architecture, integrations, checkout, tracking and numbers before proposing anything — and fix what actually costs you revenue first, not what is easiest to sell.
We stay after launch
Most clients keep working with us long after go-live — growth, CRO, automation and support from the team that already knows the store, so context is never lost.
About Carryup — a Shopify Select Partner for D2C brands
Carryup is a Shopify-only agency and Shopify Select Partner headquartered in Bengaluru, India. We work with direct-to-consumer brands from their first Shopify store through Shopify Plus, headless and multi-market scale — designing, engineering, growing and running the store as one team.
What is a Shopify Select Partner?
Select is a tier of the Shopify Partner Program that Shopify awards to agencies based on the merchant work they deliver on the platform. For a brand choosing an agency, it is an independent signal from Shopify itself — not a self-applied label — that the partner builds and runs real stores at a consistent standard. Carryup is a Shopify Select Partner, and Shopify and Shopify Plus are the only platforms we work on.
Why work with a Shopify-only agency?
Shopify ships platform changes continuously — Checkout Extensibility, Shopify Functions, Markets, B2B, Hydrogen and now Agentic Storefronts. A team that works across five ecommerce platforms absorbs those changes slowly; a Shopify-only team works with them every week. That depth shows up as faster builds, fewer workarounds, cleaner app stacks, and recommendations based on what Shopify can actually do today rather than what it could do two years ago.
One team from launch to scale
Most D2C brands end up with a design agency, a separate developer, a performance-marketing agency and a freelancer for fixes — each blaming the others when numbers dip. Carryup covers the whole lifecycle under one roof: Shopify design and development, deep engineering for Plus, headless and integrations, growth marketing and CRO, AI and automation, strategy, and ongoing care and support. One team owns the result, and every decision is measured against real Shopify revenue.
Where Carryup works
Carryup is headquartered in Bengaluru, India, and works with D2C brands in India and around the world. Obeetee, for example, runs separate India and UK storefronts that we built and continue to run. Engagements are run remotely with overlapping working hours, written specs, and weekly reporting, so location never slows a project down.
Tell us about your store.
Launch, scale, grow or run: tell us where you are and we'll come back with a clear next step.
- 01A senior engineer reads itNot a sales rep. The person who reads it is the person who replies.
- 02A focused conversationWe talk through your store, what you need and what it would honestly take.
- 03A clear scope and priceFixed scope wherever the work allows, so you know the cost before anything starts.